GAO Fangfang
Lecturer, School of Media and International Culture

Fangfang Gao, Ph.D.

Lecturer

College of Media and International Culture

Zhejiang University

 

EDUCATION
Ph.D., Mass Communication, December 2011
University of Florida, Gainesville, FL, US.
College of Journalism and Communications                      
Specialization: Journalism & New Media

Oxford Internet Institute Summer Doctoral Program, July 2011
Oxford Internet Institute, University of Oxford, UK.

Master of Arts in Mass Communication, August 2008
University of Florida, Gainesville, FL, U.S.
College of Journalism and Communications                      
Specialization: Journalism & New Media

Bachelor of Arts, Journalism and Communications, June 2005
Zhejiang University, Hangzhou, Zhejiang Province, China
School of Journalism and Communications

Bachelor of Science (Double Bachelor), Finance and Economics, June 2005
Zhejiang University, Hangzhou, Zhejiang Province, China


WORK EXPERIENCE
June 2012 – Present, Lecturer
College of Media and International Culture, Zhejiang University, China

January 2012 – May 2012, Adjunct Lecturer
College of Journalism and Communications, University of Florida, Gainesville, FL

June 2005 – July 2006, Governmental Official
Hangzhou Committee of the Chinese People’s Political Consultative Conference (CPPCC), Hangzhou, China


TEACHING EXPERIENCE
College of Media and International Culture, Zhejiang University, China——
Internet Communication Practice(网络传播实务)
Introduction to New Media(新媒体概论)
College of Journalism and Communications, University of Florida, USA——
Reporting and Writing for Online Media (JOU 4341)
Foundations of Digital Culture (DIG 2020)
World Communication System (MMC 4302)
Multimedia Reporting (COM6940)


REFEREED PUBLICATIONS
Gao, F. & Martin-Kratzer, R. (2011). Gender differences in Chinese journalists’ blogs. Chinese Journal of Communication, 4(2), 167–181. (SSCI)

Gao, F. & Martin-Kratzer, R. (2011). New scheme of communication: An exploratory study of interactivity and multimedia use in Chinese j-blogs and the implications. Asian Journal of Communication, 21(1), 69–83. (SSCI)

Armstrong, C. L. & Gao, F. (2011). Gender, Twitter, and news content: An examination across platforms and coverage areas. Journalism Studies, 12(4), 490–505. (SSCI)

Gao, F., Zhang, M., & Sadri, S. (2011). Newspapers use more sources compared to health blogs in H1N1/swine flu coverage. Newspaper Research Journal, 32(2), 89–96.

Lewis, N. P., Neely, J., & Gao, F. (2011). Few top editor blog about news decisions. Newspaper Research Journal, 32(2), 63–73.

Gao, F. (2010). Politics/nationalism affects 2008 Olympic coverage. Newspaper Research Journal, 31(4), 77–92.

Armstrong, C. L. & Gao, F. (2010). Now tweet this: An exploratory study of how news organizations use Twitter. Electronic News, 4(4), 218–235.

Gao, F. (2009). Emerging into the digital era: How newspapers in China are adapting themselves to the new media environment. The International Journal of Technology, Knowledge and Society, 5(1), 43–53.


RECENT HONORS AND AWARDS
2011     Top Two Student Paper (sole-author) for the Communication Technology
         Division, Association for Education in Journalism and Mass
         Communication (AEJMC).
2011     Graduate Student Research Award, College of Journalism and
         Communications, University of Florida.
2010     Top Paper for the Commission on the Status of Women, Association
         for Education in Journalism and Mass Communication (AEJMC).
2009     International Student Outstanding Achievement Award, International
         Center, University of Florida.
2009     Top Three Student Paper (sole-author) for the Media Management and
         Economics Division, Association for Education in Journalism and Mass
         Communication (AEJMC).
2009     Top Two Student Paper (sole-author) for the Communication and
         Technology Division, International Communication Association (ICA).
2009     Top Two Faculty Paper (first-author) for the Commission on the Status of
         Women Division, Association for Education in Journalism and Mass
         Communication (AEJMC).
2009     Outstanding Master’s Student Award, College of Journalism and
         Communications, University of Florida.              
2008     Master’s Graduation with Distinction, College of Journalism and
         Communications, University of Florida.              
2007     Outstanding Academic Achievement, International Center,
         University of Florida.


ACADEMIC AFFILIATION
2009 – Present    National Communication Association
2008 – Present    Association for Education in Journalism & Mass Communication
2008 – Present    International Communication Association


 

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